Thursday, 14 May 2015

Networking or Idle Chit-chat?

Why is networking important for consultancy?

One of the required skills for consultancy employees to demonstrate, listed by many in firms, is communication and interpersonal skills, as viewed in the National Careers Service Management Consultant job profile page.  It is therefore vital for students keen in pursuing consultancy to be able to demonstrate an aptitude for maintaining and expanding personal links, a great way of doing this being through networking.  Adam (Management Consultancy Analyst) points out that, while the idea of this may seem vague and impersonal, most people network without even thinking about it, simply through their everyday interactions.  Furthermore, as the article on building a consulting network states, the combination of traditional networking and social media has meant building a consulting network has never been easier. 

Who is my network?

Family, friends, ex-colleagues, current colleagues, classmates, teachers, neighbours, friends or relatives of any of these connections – these are all people that make up our networks, and most likely, or networks are bigger than we imagine.  From doing this research project I have tested this out myself.  After contacting a friend who studied at Newcastle University Business School I was recommended a tutor to contact. She was subsequently able to provide me with a relative of hers of whom I could interview and before I knew it, my network had expanded significantly with a little bit of initiative and not much effort!

As well as word of mouth and personal references, social media has become a great tool.  This research project has given me the opportunity to utilise LinkedIn and I have contacted several Newcastle University Alumni with regards to their job as a Management Consultant.  Despite never having met them before, being part of the same group as them on LinkedIn provided me with the connection I needed to contact them for professional reasons.

Networking well

The article on things to avoid when building a consulting network provides some interesting points to bear in mind when networking:

-          Offering to help and support others without necessarily knowing how they can help you are acts that are unlikely to be forgotten quickly making a great impression of yourself and enabling a connection that may be useful in future.

-          Look broader than your immediate needs for consultancy.  Building connections with people outside consultancy could lead to more diverse opportunities.

-          Building a network doesn’t happen overnight and more importantly building a relationship with an individual doesn’t happen overnight; it needs to be a continual process.


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